People used to recommend you. Now they ask the AI.

Why can’t I find my company in ChatGPT?

Because the model finds nothing readable on your site, or because the facts about your company are too contradictory to be quoted. AI crawlers run no JavaScript at all, an analysis of more than 500 million fetches found zero execution. If your content only appears in the browser, the crawler sees an empty shell, and what it cannot read it cannot recommend.

What the audit delivers

Three to five days, then the findings arrive in four parts:

• What the models say today. ChatGPT, Claude, Perplexity and Google AI, queried with fixed prompts that are printed in the report. You see the answers verbatim, including the places where a competitor is named and you are not. Because the prompts are documented, the measurement can be repeated later.
• Who really crawls you. From the server logs of the last 30 days: which AI crawler fetched which page and when, GPTBot, ClaudeBot, PerplexityBot and the rest. That is proof, not an estimate, and it appears in no analytics interface.
• What is structurally missing. Whether your content sits in the delivered HTML, whether there is a clean Organization entry, whether name, address and details line up across sources, and whether your pages answer questions in a way a model can quote a paragraph from.
• What to do about it. A prioritised list of measures, ranked by impact and effort, that you can act on internally, with another partner, or with us.

Why Google Analytics does not show this

Google Analytics only starts counting after someone has accepted the cookie banner and the browser has run JavaScript. That does not apply to a growing share of your human visitors, and it never applies to AI crawlers.

With a compliant banner, only about half of people in German-speaking Europe opt in. Safari and Firefox block tracking out of the box. The reported number is therefore not a measurement but a lower bound, often two to three times too low. And not a single AI crawler shows up in it. That is exactly why the audit works from the server logs and not from analytics.

Proof, not promises

We promise no rankings and no citations. Nobody can do that honestly, because the decision is made inside the model and not by us. What we deliver is the precondition, and the proof that it holds.

This is exactly how it runs in production. SCMC.ch and tec-support.ch are served statically with server-side measurement, both live. Quartiero, our own product, has been running in AWS Zurich since July 2026. You then see not an estimated number but which crawler read which page and when.

What comes next

Two paths, both optional:

Implementation at a fixed price. We implement the measures from the findings, quoted by scope, on the site you already have.

Ongoing monitoring, CHF 900 to 1’200 per month. The model queries are repeated and the crawler hits keep flowing onto a live dashboard. The difference to a monthly report is that you look in yourself whenever you want, even if nothing moves for three months. Comparable offers in Switzerland sit at around CHF 1’000 per month for daily tracking with a report once a month.

Why work with us

• You work directly with the senior architect who runs the audit. No account manager handing the work to a junior.
• 30 years of software engineering across four countries stand behind every decision. We ship architecture rather than just talk about it.
• In the first call we tell you honestly whether this is even a thing for you. If your name already comes up, we say so.
• We are based in Bern, your data sits in AWS Zurich, FADP- and GDPR-compliant. Fluent German and English, with an understanding of the Swiss business context.